Sep 4, 2019 | Aromatherapy, Body & Beauty, Health & Wellness
Self-care is vital year-round, but sometimes, during the busy holiday season, taking care of yourself is something that gets placed on the back burner. But it’s actually during the bustling times that self-care is the most important. Choose to be proactive with your self-care efforts! You’ll set yourself up to stay healthier, be present during memorable moments, and truly enjoy the lively season. Here are a few self-care practices to try during the holiday season.
Diffuse Essential Oils
While all the popular scents of the holidays are enjoyable, being more deliberate in the aromas you inhale can be transformative for your mood. Adding essential oils purposefully to your diffuser will allow you to breathe in a continual, steady infusion and enjoy a long-lasting aromatic experience.
Select an essential oil that supports your current attitude or feelings best. Reach for Lavender if you are looking for a sense of calmness or peace. Citrus is a good option if you need a revitalizing push or want to be uplifted. Eucalyptus is an awesome oil for clarity and helps to sharpen your focus.
Diffusing oils delightfully pairs with a yoga session, meditation exercise, or journaling activity.
Take a Steam Shower
A hot, steamy shower is an easy-to-curate, at-home self-care practice. The warmth helps get your blood flowing, which will invigorate tired muscles. The steam will open up blood vessels and begin to naturally lower blood pressure. The entire process will help you unwind and destress, fostering an overall sense of well-being.
Our 100% Pure Eucalyptus Oil ShowerMist was created to give you a therapeutic spa-like steam room experience right in your own bathroom. Simply turn on the hot water in your shower to get started. When it starts to get steamy, spritz a few sprays of the ShowerMist into the steam cloud, away from your eyes.
Rest, Rest, and Rest
We simply cannot overstate the importance of rest. No one can be at their best when they are tired, run-down, and out of energy. But we know that seems like a lofty order during the stressful season when you have a mile-long list of things to do! Plus, it can be difficult to wind down after a full day of shopping, cleaning, and prepping.
For a little support before bedtime, consider a pillow spray or diffusing essential oils like Lavender and Chamomile in a diffuser on your night stand. Pillow sprays are essential oil-based products that are sprayed directly onto bed pillows (or linens). This provides an aromatherapeutic experience that prepares the body, mind, and mood for optimal relaxation. We answered all your pillow spray questions here.
We actually prefer diffusing rather than spraying directly onto linens since there is a lesser chance of contact irritation. Plus diffusing will last for hours!
One Product Does it All
When we created our 100% Pure Eucalyptus Oil ShowerMist, we created a diverse product that can be used in many different ways.
First, as we mentioned above, use it in your shower for the ultimate steam relaxation adventure. But you can also use our ShowerMist as a naturally-effective pillow spray alternative. A few sprays on your pillow will allow you to breathe in those amazing benefits while you sleep. Finally, you can add our ShowerMist to a diffuser. Just spray a small bit into the water of your diffuser to steadily release the sensational aroma of the essential oil.
All of our blends are carefully formulated, using only the finest ingredients available on the world market. Plus we offer a variety of scent infusions that can support your current state of mind or the state of mind you want to be in. (Check out our variety pack!)
How do you practice self-care during the holidays?
Apr 10, 2019 | All About Eucalyptus, Health & Wellness
Mother’s Day will be here before we know it, but there’s still plenty of time to get your mom or the mother figures in your life a thoughtful gift! Instead of opting for the same bouquet of flowers and a card, why not try giving your mom the gift of aromatherapy for this Mother’s Day? You’ll be giving her a gift that not only smells great but also has amazing health benefits.
Here are some of our favorite aromatherapy Mother’s Day gift ideas:
Aromatherapy DIffuser with a ShowerMist
Diffusing essential oils is a very common practice now — and for good reason! There are many benefits to diffusing essential oils. A diffuser is a great non-toxic alternative to scented candles, it can help promote better sleep and will purify the air, and the constant inhalation helps to reap all the benefits of the essential oil you are diffusing. With our diffuser set, you can choose any of our ShowerMists to include.
At-Home Steam Room
Your mom may not have a steam room at her home to use whenever she’d like, but she most likely has a shower! With any of our 100% Pure Eucalyptus ShowerMists, your mom can transform her bathroom into a spa experience with just a few sprays of a bottle. We have several options for different infusions — like citrus, mint, and lavender, to name a few.
Depending on what kind of experience your mom is looking for will decide which infusion she will want to have on hand. If she is looking for relaxation and calming, the Lavender-Infused Pure Eucalyptus Oil ShowerMist would be the best option. If she would like to start her day with an invigorating and stimulating experience, she might like the Citrus-Infused Pure Eucalyptus Oil ShowerMist.
If you’re not sure what she would like, maybe get her a couple of options!
Menthol Crystals and Warmer
Menthol Crystals are another one of our multi-tasking products that your mom will love. There are many uses for these crystals, including itch and sunburn relief, inflammation reduction, congestion relief, and hair growth. Or, she can simply use the crystals in a warmer and purify the air while making it smell like a spa.
Gift Card
If all else fails and you’re really not sure what your mom will love this holiday, let her pick her own perfect gift by giving her a gift card! You’re still showing her that you care, and it is just as special. Make sure to get her a card and write a little something inside. She’ll love it!
What are you planning for your mom this Mother’s Day?
Mar 6, 2019 | All About Eucalyptus, Aromatherapy, Health & Wellness, Seasonal
With spring around the corner, so are seasonal allergies. If you suffer from seasonal allergies, you know that it sometimes feels as though you can’t get away from them no matter what you try. One of our favorite ways to combat this problem is with natural essential oils – many of which have been shown to be just as effective as conventional medicine!
If you’re looking for a natural way to defeat your seasonal allergies, here are four of our favorite essential oils to try:
Eucalyptus
Eucalyptus is one of our favorite essential oils because it can help with a variety of problems, and allergy symptoms are one of them! Because it is antibacterial, antiviral, antifungal, antimicrobial, anti-inflammatory, and decongestant in nature, this essential oil is great to have in your toolkit during allergy season. One of our favorite ways to get the benefits of this oil is by running a hot shower and spritzing a few sprays of our 100% Pure Eucalyptus ShowerMist into the steam.
Citrus
One side effect of seasonal allergies can be feeling lethargic – like you just don’t have the same amount of energy as you normally do. Citrus oils like orange, lemon, grapefruit, and lime are proven to be energizing and to boost alertness. All of these oils can be found in our Citrus-Infused Pure Eucalyptus Oil ShowerMist. Add this simple step to your morning shower and get that boost of energy that you’ve been looking for! In a clinical study, lemon oil was also shown to be a comparable alternative for conventional medicine when treating seasonal allergies.
Peppermint
If you’re looking for help to breathe a little easier, Peppermint can help. This essential oil is anti-inflammatory and can also help to bring more alertness and energy, so it’s a win-win! Try sniffing Peppermint straight from the bottle or adding it to your diffuser. Simply fill your diffuser with water, add a few sprays of Mint-Infused Pure Eucalyptus Oil ShowerMist, and you can breathe in those benefits while you’re going about your day.
Lavender
Lavender essential oil is one of the more popular oils because of both it’s soothing smell and it’s great benefits. Lavender can help with your allergy symptoms specifically because it has been proven to reduce inflammation and aids as a natural antihistamine. That means that it will help your body fight the allergens and reduce your symptoms. Because Lavender also encourages deep sleep, you can get a better night’s rest, which helps speed up healing as well. Before you go to sleep, try spraying some Lavender-Infused Pure Eucalyptus Oil ShowerMist on your pillow as a pillow spray.
Have you tried using essential oils to help with your seasonal allergies?
What are some of your favorite ways to use them?
Aug 22, 2018 | Fitness Centers & Mind-Body Studios, Spas, Steam Rooms & Saunas
Have you ever gone into a retail store just because of the lovely, enticing smell wafting out of it? Have you ever lingered in a shop that smells great and just felt happy to be in there? Retailers are catching on to what spa owners and operators have known for a long time: scents can enhance the guest experience, create a bond with a brand, persuade people to linger longer, and even positively influence buying behavior.
Perhaps as spa owner/operator, you’re not employing scents consciously, but your facilities smell great anyway. What do you think the results would be if there was mindful intention behind what scents and fragrances your guests are experiencing while at your spa?
Fitness center operators may want to consider thinking about how their facilities smell — do you think your clients have a positive connotation when it comes to the smell of your equipment, mats and locker rooms? Think about it: you can be the gym or hot yoga studio that actually smells great and has little to no ick factor!
Clearly, Katy’s been to some great spas that have put the power of Eucalyptus oil to work!
What is Scent Marketing?
Scent marketing, scent branding, and aroma marketing all refer to the sensory marketing that targets the consumer’s sense of smell in order to improve the customer experience, increase sales, develop brand awareness, and nurture brand loyalty and connection.
Research has shown that scent has the ability to evoke an emotional response and is closely linked with memory, more than any of the other senses. Scientists have found that odors that trigger strong, emotional memories more so than visual stimuli. The perfume industry is built around this knowledge, and perfumers have been developing scents for decades to convey and evoke a wide range of emotions. And as many of us know from personal experience, the scent of a perfume or a cologne can bring us right back to a moment in time, whether positive or negative. Smell is a powerful thing.
Aromatherapy is the natural version of perfuming and has become popular both on the home front and in commercial use. Aromatherapy is the practice of using natural oils extracted from flowers, bark, stems, leaves, roots, or other parts of a plant to enhance psychological and physical well-being as a form of alternative medicine. The inhaled aroma from these essential oils stimulates brain function, as science has shown. Aromatherapy also involves essential oils being absorbed through the skin, where they travel through the bloodstream to promote whole-body healing. As an alternative medicine, aromatherapy is used for a variety of uses including pain relief, mood enhancement, and increased cognitive function.
Why should you use Scent Marketing in your spa or fitness center?
Savvy spas use aromatherapy as a foundation for their experience and build on it for scent marketing. Our customers use our eucalyptus oil ShowerMist in their steam rooms for a number of benefits, but usually, the main reason is simply to make the steam room smell amazing. Having an amazing-smelling steam room keeps guests lingering for maximum relaxation, and creates fond memories of your facilities.
Practitioners are also starting to use ambient scenting and aromatherapy during treatments both as therapy and alternative medicine but this may not necessarily be scent marketing, just good practice: guests are gently eased further into relaxation with calming scents such as lavender.
Retailers who use ambient scenting, or diffusing a pleasant aroma in a space, do so in order to influence customer behavior — their intention is to create a pleasant atmosphere with a scent that eventually nudges customers towards a purchase. Data has shown that people stay as much as 44% longer in businesses that smell good.
Astute fitness center operators use aromatherapeutic scent marketing to differentiate themselves in the highly-saturated marketplace: they’re the ones whose facilities and equipment smell clean, fresh and energizing, uplifting the moods of their clientele when they work out. How many gyms can say with confidence that they actually smell clean and nice?
In terms of product, research indicates that scent affects the moods of shoppers and a good product with a poor fragrance strategy isn’t likely to go over well with consumers. In today’s crowded marketplace, fragrance changes the game and gives products a distinct edge among others for selection on the store shelves. Fragrance is often a deciding factor, and it is a matter of survival of the nicest smelling when two similar products are offered at similar prices. What would you rather have on your retail shelves: a product that naturally smells fabulous with scents that people love and recognize or one that smells like a perfumy chemical scent not found in nature? Apparently, well-received ambient scents can positively influence purchase behavior if the scent seems to match the products in the store.
A scent’s main role is to make the customer feel comfortable, happy and put them at ease so they will spend more time in the store, spend more money and ultimately make them more likely to return. For spas and fitness centers, this means repeat visits, customer loyalty, and higher spends in the retail areas.
3 Ways to Use Scent Marketing for a better guest experience
1) Spas and fitness centers should always use eucalyptus oil in the steam room.
Beyond just making it smell fantastic, eucalyptus has proven health benefits in wet and humid areas: steam-borne eucalyptus oil wipes out bacteria and microbes before they can get a foothold in a steam room. Mold and mildew become a non-existent worry with a steady diffusion of eucalyptus oil.
For aromatherapy, using eucalyptus in the steam room is great as a powerful antidote against mental fatigue, general sluggishness, and bad moods. For an even better guest experience, try one of our ShowerMist infusions to deliver a different aromatherapeutic benefit:
(All of our ShowerMist products are available in commercial sizes and wholesale prices. If you don’t have a wholesale account with us yet, call us to get set up, or register online.)
Make commercial diffusing easy in your steam rooms using our Mystifier Automatic Injection System — no more need for hand-spraying or clumsy bowls that need constant refilling.
2) For the mind-body areas, clean your equipment and facilities using cleansers with natural germ-fighters and aromatherapeutic benefits.
This 2-for-1 deal is good for mind, body and planet — everyone wins. While there are plenty of natural cleaners on the market, very few have been designed with spas and fitness centers in mind.
Our Lavender-Infused Yoga Mat Cleaner ($12 retail for 16oz) was created with yoga mats in mind, but we quickly realized that it actually performs exceptionally well all over any mind-body and fitness areas. Our Yoga Mat Cleaner uses plant-based oils and enzymatic action to effectively remove makeup, perspiration, body oils and dirt without degrading surfaces.
Our Yoga Mat Cleaner infused with pure lavender oil does double-duty in mind-body studios. First, it effectively cleans mats and props naturally, without any danger of degrading surfaces or changing the color of those surfaces. Next, because it’s infused with Lavender oil, it acts as a tonic for the nerves and anxiety issues. Lavender’s refreshing aroma removes nervous exhaustion and restlessness while also increasing mental activity, so students are calmed as soon as they hit the mat or the Reformer, making for a deeper practice or workout from the start.
Fitness Centers can change the perception of gyms and help their clients love the smell of their facilities. Studio owners know and love our Yoga Mat Cleaner for its ability to freshen up yoga mats. Pilates instructors discovered it was also fantastic on apparatus and equipment like the Reformer and the Wunda Chair. Gyms and Fitness Centers also found that the Lavender-Eucalyptus combo is a powerful antidote to stinky, sweat-covered machines and balance balls. Our Yoga Mat Cleaner can be used anywhere in a fitness facility to get a good anti-microbial, anti-bacterial clean at a very economical and competitive cost.
3) Diffuse in your retail areas to create a better atmosphere that’s conducive to lingering, shopping and pure enjoyment.
While you can use any essential oils to diffuse in a retail space, the aromatherapeutic benefits and effects should be carefully considered before you start pumping out scents. After all, you don’t want to turn people off with scents that aren’t generally appealing or too overpowering.
Our ShowerMists can be added to any water diffusers for a steady stream of eucalyptus-based goodness. You can also melt Menthol Crystals ($13.50 retail for 2oz) in a wax/crystal warmer ($20) for a constant cool, refreshing, minty aroma. But be warned — our Menthol Crystals are pretty potent and the vapors can get strong after a while. So if you use them in a retail space, it’s best to experiment with the amount of time you diffuse to keep things pleasant.
If you want a scent that expresses the personality of your brand, consider creating a eucalyptus-based signature scent with us! Whether herbaceous, floral, woodsy or earthy, there’s an essential oil in each group that combines well with eucalyptus. Some trending combinations we’re seeing these days are:
- Eucalyptus + Lemon: bright and invigorating
- Eucalyptus + Lemon, Peppermint, Rosemary: revitalizing and calming
- Eucalyptus + Laurel Leaf, Peppermint, Tea Tree, Lemon, Ravensara, Cardamom: minty and refreshing
- Eucalyptus + Sweet Orange, Cinnamon Bark, Cinnamon Leaf, Gurjun Balsam, Camphor: calming and blissful
- Eucalyptus + Peppermint, Lavender, Pine: increases energy, positivity and mental clarity
Think about how you’d like your customers to feel about your brand and being in your space, then choose an essential oil or oil blend to help achieve that: would you like them to feel relaxed in your space? Then lavender, chamomile, bergamot, peppermint, and of course eucalyptus would be good oils to start with. Do your customers seem to always come in wound up, stressed out and irritable? Then try blends with Clary Sage, Vetiver, Ylang Ylang and Citrus to help uplift, ground and soothe. Would you like to promote a little bliss and positivity in your customers? In addition to a chill and happy music playlist, you could try putting vanilla, a citrus blend and mint into your diffuser to promote positive energy in your space.
Have you tried scent marketing in your facilities? We’d love to hear about it! Comment below or connect with us on Facebook or Instagram. If you’d like to work with us on private label, custom signature scents or scent marketing using the finest eucalyptus oil on the market, then please get in touch with us to get started!
Jun 20, 2018 | Aromatherapy, Health & Wellness
We recently had the opportunity to interview pro skateboarder, Greg Lutzka! We were able to learn more about his story and share some of our favorite tips for using Tea Tree Oil. He was so surprised to learn how Tea Tree Oil could help him keep his sneakers smelling fresh! Keep reading to learn 4 fun facts about Greg and 4 of our Tea Tree Oil recommendations!
Greg moved to California from Wisconsin when he was 17, with two of his closest buddies. His friends both moved back to Wisconsin within a year, leaving him in California alone. He then got homesick for his friends, family and the midwest – but he stuck it out after another friend moved in with him. That friend would become his filmmaker.
Greg’s first trip outside of the US was to Australia to visit one of his first sponsors, Globe Shoes, who’s based there.
Greg started playing acoustic guitar after his musician brother introduced him to it. He loves playing “campfire music” like Pink Floyd, Nirvana and Oasis.
The most important contest Greg ever won was his first pro contest, the World Cup, which he won while still in high school. This contest was actually the catalyst for him to move to California.
Since Greg is constantly at the skate park or on his board, you KNOW his shoes are in need of some TLC. He was so surprised to hear that with the help of some Tea Tree Oil, he could banish odor from his sneakers in just 24 hours!
Here are a few of our favorite Tea Tree Oil tips:
Tea Tree Oil can deodorize stinky sneakers and shoes
If your shoes are smelling ripe, use Tea Tree Oil to create a natural deodorizing powder. Mix 3 tablespoons of baking soda, 1 tablespoon of cornstarch, and 5 drops of tea tree oil. Sprinkle in the footbed of your shoes and leave to soak up overnight.
Tea Tree Oil can be used as a natural acne remedy
If you’re prone to breakouts, reach for the Tea Tree Oil! Using a Q-tip or cotton applicator, dab a bit of the oil straight onto acne. As a warning, it can be fairly drying, so you may want to dilute by dipping your Q-tip in water first.
Tea Tree Oil can help you defeat dandruff
Add 3-4 drops of Tea Tree Oil to your favorite bottle of natural shampoo to treat your dry, itchy scalp. Because this oil is a great moisturizer, it also helps stimulate hair growth! Just remember: don’t apply to your hair on its own. It needs to be blended with shampoo or a carrier oil (like almond or coconut oil) if you’re doing a deep conditioning treatment.
Tea Tree Oil can help cure Athlete’s Foot
Because of its antimicrobial and antiseptic properties, Tea Tree Oil is a great choice for healing Athlete’s Foot. Mix 4-5 drops of the oil with a teaspoon of any carrier oil, then apply to the affected area using a cotton round or cotton ball. Leave on for about 20 minutes, then rinse off. Repeat up to twice daily until feet are healed.
Are you a big fan of Tea Tree Oil? Tell us your favorite uses for it in the comments below!
